The Ad Platform: What Apple's latest privacy updates mean for marketers - Insider Intelligence Trends, Forecasts & Statistics

The Ad Platform: What Apple’s latest privacy updates mean for marketers – Insider Intelligence Trends, Forecasts & Statistics

At this years Worldwide Developer Conference (WWDC), Apple announced a number of brand-new privacy-protecting updates, consisting of Hide My Email. Alex Cone, vice president, privacy and data security at trade organization IAB Tech Lab, signs up with eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss what Hide My Email will do, a few of Apples other current modifications, and whether the huge tech platforms are more concerned about information defense than about privacy per se.This content was initially released here.


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